Your photographer profile on 411marketsource is sometimes the first impression that a client has of you. There are four things you can do to increase the chance of potential clients clicking through to your website.
- Use your BEST images. Take a minute and review your images. It is worth the little extra time and effort to put your best foot forward here by updating with you absolute best images.
- Include testimonials. This lets them know great things about you without you having to tell them. Let your happy clients tell them. It also reassures them that you are a great choice.
- List the types of photography in which you specialize. We have updated the site to include a list for you to answer yes or no to make it easier for you and easier for potential clients, so now you may use the convenient list and also include them in your text description.
- List the cities where you work. Potential clients are not always from the area and are not sure of the surrounding cities, so it’s a good idea to list the cities in which you work.
It is important for your profile to have curb appeal. Just like with selling a home, if the house doesn’t look good from the curb, they won’t go in. We do see this happen. This is also why it is helpful to have more than one profile to tailor your images, titles, and descriptions to a particular area and/or type of photography.
A word of caution regarding your title. Be careful about changing it up often. Occasionally, a profile itself will come up in search results instead of a particular category. If this is the case and you change your title, it will be an incorrect link until the search engines reindex it.
What others are saying: